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At CallFlow Marketing, compliance is not just a checkbox—it is the foundation of our business model. As a partner to major U.S. insurance carriers and agencies, we maintain a rigorous standard of regulatory adherence to protect consumers and ensure the highest quality of lead generation.

1. TCPA & Telemarketing Sales Rule (TSR)

We strictly adhere to the Telephone Consumer Protection Act (TCPA) and the Telemarketing Sales Rule. Our operations are built on a "Zero Tolerance" policy for non-compliance.

  • Express Written Consent: We do not generate or purchase leads without documented Prior Express Written Consent (PEWC) from the consumer to be contacted via phone or SMS.
  • Clear Disclosures: Our web properties utilize Clear and Conspicuous disclosures that inform the consumer exactly who will be calling them.
  • Do Not Call (DNC): We respect the National DNC Registry as well as maintain our own internal DNC list. Any consumer request to opt-out is processed immediately.

2. Independent Lead Verification (Jornaya)

Trust but verify. To guarantee the authenticity of every lead we generate, we utilize third-party verification technology.

  • Jornaya / LeadiD Implementation: Every web form we operate is integrated with Jornaya (Verisk). This creates a unique "LeadiD" token for every submission.
  • Visual Playback: This technology captures a visual rendering of the user's session, proving they saw the consent disclosure and manually clicked the submit button.
  • Real-Time Auditing: This allows our partners to audit the origin, age, and compliance status of a lead in real-time before they even dial the number.

3. Quality Assurance & Monitoring

Our commitment to compliance extends to our live operations centers.

  • 100% Call Recording: All inbound and outbound calls are recorded and stored securely for compliance auditing and dispute resolution.
  • AI-Powered Monitoring: We utilize speech analytics to scan calls for mandatory disclosures, script adherence, and potential violations.
  • Agent Training: Every agent undergoes rigorous training on U.S. compliance laws, including proper introductions, rebuttal limits, and prohibited language.

4. Data Privacy & Security

We treat consumer data with the highest level of security.

  • Encryption: Data is encrypted both in transit and at rest using industry-standard protocols.
  • Access Control: Access to Personal Identifiable Information (PII) is restricted to authorized personnel only.
  • Data Retention: We adhere to strict data retention policies, deleting data when it is no longer needed for business purposes or upon consumer request.

5. Complaint Resolution

We take consumer feedback seriously. If you believe you have been contacted in error or wish to file a compliance complaint, please contact our Compliance Officer immediately.

We investigate all complaints within 48 hours and take corrective action, including retraining or terminating agents and blocking data sources found to be in violation.

6. Contact Compliance

For audits, DNC requests, or compliance inquiries:

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